Unit 2 LO3 assessment

I will meet the target audience by creating a game that appeals to the children that will be playing it as well as the parents who will be purchasing the game for them. I will meet the needs of the parents by ensuring the game is heavily involved with the safety elements of driving, crossing the road, and overall playing next to busy roads. This will be done by the player earning points through safe behaviour, which will then reinforce being safe in the child’s mind. This will not only appease the parents it will also meet the needs set out by the road safety company in their brief. As well as this, I will look at appealing to the children who will be playing the game. This can be done by making interesting levels that children will enjoy, e.g. making the levels visually appealing to children y using bright colours and simple clean shapes so that children aged 6-10 wont get overwhelmed. As ell as this there will be many opportunities to gain points, which will appeal to the target audience as it adds a rush of dopamine to get them to keep playing and enjoying the game.